Mai 04

Business Breakfast: Appearance technology investments vs. true digital transformation

Millions in technology investment - to no avail. Why?

As part of the Netzwerk Digital partnership, Swisscham Hungary would like to invite you to our business breakfast on the fourth of May, where our members’ experts from Philip Morris Hungary and BlackBelt will share their valuable knowledge and experience regarding digital transformation.

Millions in technology investment - to no avail. Why?

Because true digital transformation is not just about applying new technologies and about appearant invetsments, but about radically changing the way a company thinks, behaves, and makes decisions. A company — even a global multinational company — that is unable to do so could be out of the market in the next few years.

‍At our business breakfast, we showcase the digital transformation experience that Philip Morris International, which has undergone a fundamental business transformation in recent years and BlackBelt, the domestic representative of  Mendix by Siemens world-leading low-code platform have gained.

After the presentations, of course, we provide an opportunity to ask questions, and we are happy to have a dialogue between the participants, who are typically business and IT leaders of large international companies.


  • 8: 30-9: 30 Gate opening, registration (breakfast: coffee, soft drinks, sandwiches)
  • 9: 30-10: 30 Joint presentation of Philip Morris Hungary and BlackBelt
  • 10: 30-11: 30 Conversation, networking
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